Durham Council Sponsors Statewide Media Awards for 2014

"Motivate, educate and inspire" are only a few of the objectives of The Garden Club of North Carolina and its statewide member garden clubs. Others objectives include:

• To study, in all its aspects, the art of gardening, particularly horticulture, and to cooperate with agencies furthering such interest.
• To encourage environmental improvement through civic development, beautification, restoration, and the protection and conservation of our natural resources.
• To assist in educating the youth of North Carolina in the areas of garden club activity.

Awards are a small part of recognizing these efforts by North Carolina garden clubs. The Durham Council of Garden Clubs felt the need to create two awards that specifically celebrate the electronic and web-based communications by state garden clubs to promote these objectives. 

Awards for "Website" and "Blog and Social Media" were approved at the Fall Board Meeting in Charlotte on September 15, 2014. The new media awards will fall under the category: Press Books, Publications and Media Awards. (For a comprehensive list of awards, application process and judging criteria, please see http://www.gardenclubofnc.org/wp-content/uploads/2011/03/2013-2015_GCNC_AWARDS-6214-total1.pdf.)

Award # 172. Durham Council of Garden Clubs Website Award

An award of $25.00 will be given for the first place given by the Durham Council of Garden Clubs for the most outstanding website promoting GCNC, SAR and NGC objectives.
Directions:  Provide on the GCNC Awards Application Form your website address, who maintains the site, how often updated and the cost. Ease of navigation will be considered while judging from the site. Clubs or Councils may apply. You must indicate whether the site was professionally designed or designed and managed by club member/members.

 

SCALE OF POINTS FOR WEBSITE JUDGING

 

Presentation: Design/Appearance; attractive, engaging, easy to view, layout - 25 pts. 

Navigation: Ease of navigation, navigation system (bar, map, etc.) logical flow of pages, clear page headers, links active - 35 pts.

Achievement: Club, Group information present/ease to find, educational - 20 pts.

Promotion: Promotes GCNC, SAR and NGC objectives - 10 pts.

Maintenance: Does it appear to be updated? - 10 pts.

Total - 100 Pts.

Award # 173. Jennifer Corser Blog and Social Media Award

An award o $25.00 for first place will be given by the Durham Council of Garden Clubs for the most outstanding social media site promoting GCNC, SAR and NGC objectives. This award is named for DCGC Marketing & Media Chair Jennifer Corser, who in early 2013 revamped the content and appearance of the Durham Council Blog to now reach over 2,500-2,800 pageviews a month. She also created Facebook and Twitter pages for Council members who prefer those mediums. (Corser is also a 3-term Finance Chair and Treasurer for the Council.)

Directions:  Provide on the GCNC Awards Application Form your media address, who maintains the site, how often updated and cost. Ease of navigation will be considered while judging from the site. You must indicate whether the site was professionally designed or designed and managed by club member/members.

SCALE OF  POINTS FOR WEBSITE JUDGING

Presentation: Design/Appearance; attractive, engaging, easy to view, layout - 25 pts.

Navigation: Variety of topics relating to local, regional and state activities and events - 35 pts.                                                              
Achievement: Club/Group information present/ease to find, educational - 20 pts.
Promotional: Promotes GCNC, SAR and NGC objectives - 10 pts.
Maintenance: Does it appear to be updated? - 10 pts.
Total - 100 pts.

For more information about the mission of The Garden Clubs of North Carolina, see
http://www.gardenclubofnc.org/index.php/about-us/what-we-do